Top brands splash out millions of dollars annually in sourcing quality photography services. The goal is to capture their products and services in the best light and edge out their competitors. Studies show that using stock photos on your ecommerce site or blog can hurt SEO and search engine result rankings.
In a city like LA, there are many creatives, from product designers to photographers. However, finding the best can be challenging, especially if it is your first time sourcing the services of a pro product photographer. However, with your smartphone or PC, you can find the perfect fit for your brand.
Write Your Ideas
Create a project board and list your ideas. Product photography is not just about clicking photos away. Your ideas will help you identify the perfect photography style that tells a story and complements your brand identity.
Letโs use an example of a fashion blog or an ecommerce outlet selling clothes and fashion items. You can use a minimalist style featuring white or black background on every shot, or you can get a little extra with ghost mannequin product shots to showcase your items in 3D.
Leverage the Power of the Internet
The internet is an excellent place to look for LA product photographers. You can personalize your search by adding your precise location to make the results more relevant. Most professionals have social media handles and websites where they showcase some of their best shots.
Review their previous work and the clients they have worked with to see if they are a good fit for your project. We recommend choosing product photographers with experience shooting products similar to yours. You will be better off hiring a fashion photographer to take pictures of your makeup and beauty product collection.
What Do Others Say?
Client reviews and testimonials can let you in on a lot of information about your Los Angeles product photographer. You can visit their social media timelines and read comments, or check out Google and Yelp for more diverse reviews.
Your goal is to learn about the photographer’s work ethic, professionalism, and knowledge. Go with a pro with the experience and skills that fit the bill. Their services can be expensive but will be worth it in the long run.
Budget and Contracts
Budget issues can be a challenge, especially if you have a complex project. The good thing, though, is that most product photographers in LA offer diverse packages to cater to their diverse clientele.
It is always wise to review different packages before deciding which one to go with. Be upfront about your budget and don’t be afraid to request quotes from a few different photographers if you want a personalized package.
Schedule Consultations
Consider this an ice breaker where you will learn more about the professional and build a working rapport. Your vision board will come in handy at this stage. Talk about your project and ask relevant questions or discuss idea proposals.
You want to feel comfortable and confident that the photographer understands your vision and can bring it to life. Quality photography is an investment in the success of your brand and business.
ย READ MORE VALUABLE BLOGS ATย UP GROW SEOย ๐